| | Trademark(3rd Edition) Legal Care for Your Business & Product Name (Trademark) von Kate Mcgrath, Stephen Elias, Sarah Shena, Ralph E. Warner Paperback, 352 Seiten, Veröffentlicht 1997 von Nolo ISBN-13: 978-0-87337-396-8, ISBN: 0-87337-396-0
"An excellent book to aid you in the naming process is The Name's the Thing, by
Henri Charmasson, published by Dow Jones-Irwin, Homewood, IL 60430. It's a
thorough and beautifully written analysis of the art and science of creating
effective ..."
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